As I spent most of the past 2 weeks in Socal and Las Vegas, one thing I noticed:
The general idea of fitness once held on a pedestal, is being challenged.
I saw more and more gyms opening that catered to the non-conventional workout crowd. Does that mean there are more people looking for this type of training or are there just more gyms opening trying to get people into that way of thinking?
I expect we are at the up swing of this fitness curve, not to say that it will take "fad" status but it will draw a large portion of the gym population away.
Personal Trainers such as Zack Even Esh and Ryan Lee are already proving non conventional fitness ideas work. We saw it here in the Pain Cave.
Only time will tell.
Tuesday, February 19, 2008
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